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Technologies Used

GRFX CITY is using the latest technologies to power your projects and deliver high quality applications. We are advocates of integrating the right solution to the problem at hand, utilising powerful programming languages, off the shelf open source solutions to speed up development, stable and enterprise ready application servers and well supported freely available databases.

 

With clients both locally in Egypt and internationally in the Middle East and Europe – the language of Bright Creations is English – all our team are fluent English speakers with excellent communication skills, presentation skills and a friendly environment as a plus.  Arabic is a given – so this accommodates for our Middle Eastern and Egyptian clients.

 

Search Engine Optimisation

Search Engine Optimisation (SEO) is a vital ingredient to a successful website and impacts every site on the internet today. SEO refers to how the most popular search engines such as Google, Yahoo, Bing and Ask find your content, index it and display your content when users are searching the internet.

While designing a website is vital, we at Bright Creations ensure it is also developed with SEO in mind – leading to it being optimised and easily discoverable by users, boosting your traffic and marketing efforts to attract your target segment of users.

Search Engine Optimisation is not a one off process, but involves continuous improvement to take into account changes in search algorithms from Search Engines. Our team of SEO experts continuously work on website optimisation for your site, ensuring it stays ahead of the game and your competitors.

Accommodating for SEO into each project:

  • The site plumbing is developed according to the World Wide Consortium (W3C) standards including HTML, CSS, Image Sprites, JavaScript and CSS call reduction.
  • We only use clean URLs – this ensures that your site is easily searchable and memorable by users
  • Page Titles, Descriptions and Keyword meta tags are written according to Google standards and optimised based on your target keywords
  • Links to and from the website (also called Backlinking) is monitored to ensure that any negatively impactful links are avoided.
  • Site Maps & Other Tools are integrated into the site for Bing, Google and Yahoo to easily discover all the pages on the site